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Author Archives: James Keru

Hi, my name is James Keru. passionate about business & a champion of the entrepreneurial culture. Reach me via the following avenues. Twitter: @JamesKeru Facebook: James Keru
About James Keru

About James Keru

Hi, my name is James Keru. passionate about business & a champion of the entrepreneurial culture. Reach me via the following avenues. Twitter: @JamesKeru Facebook: James Keru

Blog

Meet Nairobi Woman, Former Guard Building Her Construction Company Block-By-Block

Mjengo business in Nairobi

When I arrived at the fast-growing Tassia estate, I could not help but take notice of the extremely hot weather that dominates the Embakasi plains. It was a long journey through the busy Mombasa road, veering off at the North Airport road and onwards to the bustling neighbourhood that’s about three blocks away from the Embakasi military barracks. Continue reading


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Program To Equip Women With Digital Skills, Internship & Job Opportunities Launched

Digital literacy for women best pic

Kuza Biashara in association with International Trade Centre (ITC) is conducting a Social Media & Digital Marketing Skills program targeted at young women in Nairobi. The Program focuses on providing the young women specialized theoretical and practical skills related to Social Media & Digital Marketing. The trainees during the training period also be provided with Life Skills, Mentoring sessions and Interview training. Successful training graduates will be connected to the right internship and job opportunities in private/ public sector enterprises. Continue reading


Blog

Of Apple Farming In Kenya & How People Are Making Ksh750,000 On 1/4 Acre Plots

Wambugu apples in Kenya

They say an apple a day keeps a doctor away. But what if you could get into apple business to keep poverty away? Most of the apples that we eat here in Kenya are imported either from Middle East or South Africa. This is because exotic trees require a lot of work and are quite delicate. The fact that apples have to be watered frequently, sprayed with chemicals and still demand lots of attention makes them a less-attractive venture to go for if you are a small mwananchi. But not anymore… Continue reading


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How To Make Your First Million Printing T-Shirts & Promotional Materials This Campaign Season

Campaign t-shirt printing in Kenya

The campaign season is upon us once again (if you’re from Kenya that is) which means politicians will be spending big money on posters, t-shirts, caps and umbrellas. And beyond the campaign season; companies, governments and institutions always have projects to run and they need….you guessed it…lot’s of promotional materials. So how can you start a business that fulfills this exact need? Is there a lot of money involved? We take a look. Continue reading


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Why Everyone Seems To Be Doing Better Than You – 5 Good Reasons

when everyone seems more successful than you are

Back in college, I used to be the most confident guy around. Always attending all lectures and getting top grades. By third-year, I had managed to get myself a part-time job which meant I was above most of my classmates (financially-speaking). And on top of that, I managed to get a full-time job just a few days before sitting for my final exams. I did not “tarmac” and unlike my former classmates, I did not have to knock on endless doors hoping for a miracle. Continue reading


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5 Misleading Yet Common Words Of Advice That Are Holding You Back

Confused guy

All through my entrepreneurship experience here at Kuza Biashara, I have come to realize that when you ask other people’s advice on business, instead of getting more answers, you end up with more questions that can lead you to completely wrong solutions. Whether that advice is being driven down your throat by your Daddy& Mummy pastor or friends who can’t resist dolling out some outdated tidbits, generic advice can do more harm than good if you follow it blindly. Continue reading


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Don’t Start Limousine Hire Business Unless You Use This Kind Of Strategy

Limosine hire business

People nowadays like to spice up their weddings, graduations, political campaigns and even vacations with a limousine ride. It is a craze that is taking over the middle-class segment of our society which, Kenyan economists predict will keep growing onwards to year 2030. From an investor’s point of view, limo hire business may look like the ultimate venture to undertake – but is there more than meets the eye? We take a closer look at the hustle and its intricacies. Continue reading


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7 Hustle-Friendly Ways To Overcome Cash-Flow Problems

Cashflow in Kenya

If I was told to name one “disease” that kills most small businesses in any part of the world, I would without blinking an eye name – the cash flow disease. It is like a cancer that chokes an infant before it even makes its maiden step. In fact, poor cash flow is the main reason why 20 per cent of companies started today will not make it to 2018, and why 50 per cent won’t survive past 2020. Unfortunately, the solution to cash strain does not lie in any classroom textbook and neither does it rest with any blog article. However, by identifying a few quick, street-wise tricks, we can figure out a few possible ways to tame this age-old problem. Continue reading