Three words can be used to describe #RhinoCharge2014 – Extreme, Thrilling and Purposeful. Kuza Biashara’s social media analyst Githinji Mwai was on the ground in support of Team Chomz accompanied by Silafrica’s CEO Akshay Shah who had sponsored the team. He was kind enough to share his unique experience in the bush and here is a scoop of it.
#1: The Location Is Kept a Secret
Keeping the location a secret is a brilliant strategy aimed at creating an atmosphere of anxiety and anticipation. In addition, this goes a long way to create a level playing field for all competitors as no one knows the route or terrain to be used for the event beforehand. This year’s event was held at the Kalama Community conservancy in Samburu County.
#2: Different Categories of Camping Locations
Because this event takes place in the wild, participants have to spend at least two nights in camps. Normally, there are three different sets of camps available: the spectator’s camp, competitors’ camp and the Rhino Charge headquarters camp. Kuza Biashara’s Githinji Mwai together with Simtank’s Team Chomz were booked in the competitors’ camp.
#3: Thorough Scrutiny
All cars that are set to participate in the charge are thoroughly scrutinized to ascertain their validity for the race. A special team from Rhino Charge uses the latest technology and highly sophisticated devices to inspect each vehicle. Vehicles that receive a clean bill of health are then fitted with a special tracking device ready to hit the road.
#4: Winning Isn’t About Speed But Strategy
Winning the Rhino Charge event is not all about taking the shortest time between main checkpoints. Rather, a winning team is one that uses the shortest distance in between 13 checkpoints. All teams are allocated 10 hours to complete the charge. Githinji Mwai and Team Chomz managed to complete 8 checkpoints before bowing out due to technical problems linked to failure of suspension system.
#5: Spectators and The Spirit of Comradeship
The input of the spectators doesn’t count in this race. Even if the car overturns right in the middle of a crocodile infested river, spectators are not allowed to lend a helping hand. Yes, you’ve heard me right. Actually, any team that is assisted by its fans is subject to disqualification. However, fellow competitors can help each other during the charge (this is meant to promote the spirit of comradeship in the race).
Quick Note: #RhinoCharge2014 raised a whopping Ksh102 million. As is tradition, all the funds will be used in the conservation of Kenya’s ecosystem.
That is it from the Kuza News desk for today. Have you liked our Facebook Page yet? We have a warm community of 107,800 fans waiting to receive you. Have a brilliant week ahead.
