The first year of your startup will be taxing. You will have to work hard to get employees, to get investors, and to get customers. You will have to single handedly take care of everything. You will be your own boss and your own clerk at the same time.
During this testing time, it is easy to make mistakes. Startup owners usually get desperate and indecisive at many turns. They also make decisions in haste because they have to speed things up. One of the biggest problems while decision making is that they do not usually have enough information to make the right decision. Such limitations result in glaring mistakes, which are actually avoidable. It is advisable that you learn from the mistakes of other startups and tailor your pathway accordingly so that you know how to scale up a business.
One of the biggest lessons that other businesses will teach you is that your needs are more important than your wants. This means that you should understand what you NEED to be good at and work on it rather than working on something you want to be good at. When you do this exercise you will know what to do by yourself and what to delegate or outsource. You should, of course, be directly responsible for your core offerings. You cannot rely on someone else for your main offerings. Whatever is less important can be outsourced. In other words, whatever you think another person can do better and quicker than you, you can outsource. The most important part of your business, you should take care, in order to facilitate scaling up.
However, you may face a hurdle here because you may not know or understand what customers expect of you and at what it is that you “need” to be good. To figure this out you should do some homework and evaluation. You may also conduct a survey through the many free survey portals online so that you get an insight of what your target customers value and expect of you. Upon doing so, you will know what is essential to your business and what you can outsource.
Making decisions in the air without giving yourself enough to work with is wrong. Of course the first year will be tedious but using that as an excuse for making wrong decisions will cause your failure. In order to scale your business, your decisions should be well thought out and informed, making sure you take care of the most essential parts of your business and outsource the rest. Thus, you should focus on what you need to know and learn rather than focusing on what you want to know and learn.
To make things easy in the tedious first year of your business and to scale up, you have to understand what is required and not what you want. The demarcation should be very clear so that you know what you should directly control and what you can outsource.