Happy customers can help you in ways that you never thought possible. Great testimonials are just one perk. You can also get referrals and business expansions will be considerably easier. Your customers will become your greatest marketers!
If you find the right questions to ask these happy customers, they will help you with your business expansions so that you build a world class business. So, what is the first step to having them help you? Listening. Building customer relations and actually listening to what they have to say will help you with product innovation, sales, and more.
We have a set of questions you can ask to maximize value from customers:
Would you please write a testimonial for us?
A happy customer will have no problem writing a testimonial for you. They are only waiting for you to ask. Once he/she writes it, you can put it up on your website for others to see. Real words from real customers will always help with sales.
Would it be okay to share a few new ideas with you and get your opinion on them?
Your happy customers are likely to understand you. They know what your target is because they are a part of that target. Thus, seeking their opinion on new ideas will tell you whether you are heading in the right direction. Based on their feedback you can either roll it to the public or make improvements.
In what way do you think our competitors are better?
Or, you may also ask if there’s something they like better in your competitors. That will give you an idea of where and how to improve. Some of your customers may have thought of leaving your side at some point. If yes, ask them what encouraged them to take the step.
Which is the one product that you’ll be happy to pay extra for?
Price increments may be required along with business expansions but you should how and where to increase price. Don’t worry because your happy customers will help you with that. Knowing what they would be happy to shell out more for would definitely help you mend your pricing strategies.
If your customers are happy with your services, they will be even happier to help you get better. Give them that chance.
If you are wondering how to improve sales and expand your business, your happy customers are the key. They can help you assess your success, your weaknesses, and where your competition is doing better than you.