Many entrepreneurs can very capable of launching their business and progressing famously with production ans so on, but when you ask them about customer support they often seem to be at a loss. This is a strange paradox, because you went into business in the first place, to provide a product or service to the customer. It may have occurred to you wheresoever along the line that you have to provide customer support too, but you have no idea where to start Here are some tips that will help you give customer service and support that really works.
Email is a great Option
Depending on the size and type of business, email can be a suitable option for most small businesses. Email has been found to be a most expedient way to manage customer support. It can even supersede phone support in its effectiveness. Some companies rely only on email for customer service and support. Emails are answered quickly and every single customer issue remains documented. This can be easily referenced for customer follow up.
This way of communicating with customers, whether for answering queries, trouble shooting, or offering advice, can be very effective. It is not only personalized, but also gets you into real time interaction with the client. Rapport and friendly relations can be built and support extended through immediate response to queries etc. Most customers are preferring to adopt this way to receive customer service and support. Having a dedicated person to for live chat is however essential.
Phone Calls – Always a Good Way to Contact
For some companies communicating and offering customer service and support via telephone is still the best option. Businesses do realize that customer support is key to success and if the business does not have internet access, then the telephone is the best way to offer support. Having a culture where employees take turns answering customer queries, and responding to to requests, can be viable even for very small or medium enterprises
How to Videos
Instruction videos are a great way to save time and energy, especially when you don’t have the manpower and means for direct customer support. If the nature of your product is one that requires demonstrations, it is better to have an instructional video prepared. This will save a lot of time effort especially if you don’t have the people to handle the volume of support required. Answering generic questions in a support video, will clear many customer doubts.
Give Customers Excellence in All Support Endeavors
Your business may be one that requires heavy customer service and support. If so you will be continuously getting requests for assistance, whether they are email requests, live chats or phone calls. If you are a small business owner who wishes to do justice to your business, it is your duty to have a system in place, albeit a simple one, to deal with customer service and support. Choose a method that suits your business style and if you aim for excellence, you will reach it.
Customer service and customer support are essential if you wish to grow your business and gain a good reputation in the market. There are several simple options like, emails, live chat, phone calls, all of which are inexpensive. As a small business you can use them well to gain customer appreciation.