A new round of video game console wars is shaping up between the Sony PlayStation 4 and the Microsoft Xbox One.
The Microsoft Xbox One game is a black set-top box, media streamer. It is dependent on the internet connection.
Microsoft said the new Xbox one game console and entertainment hub will be launch in November in 21 countries.
Its system buddle will be available for £ 429 in Britain, €499 in Europe and $499 United States.
The new console will replace the Xbox 360, of which 77 million have been sold since its 2005 debut.
At the E3 game conference in Los Angeles Mattrick, president of interactive entertainment at Microsoft, said the Xbox one is designed to deliver a whole new generation of blockbuster games, television ,all in one device.
He added the unique modern architecture brings simplicity to the living room and for the first time ever, the ability to instantly switch across your games and entertainment.
The new console responds to voice commands to launch a personalized home screen and allow the user to easily switch between television and game.
The two companies are expected to showcase blockbuster titles for high powered machines immersive game play to expanded capabilities for accessing music, film, television shows and socializing online.