Websites are an essential element of any business today. It is a must that you have a website and should regularly measure the website performance. The performance of it is totally in your hands. It is directly proportional to the features available on the website. A website can bring you customers from all over the world, so keep checking the website performance.Q. Do you know how to check your websites performance?
Q. Isn’t your website performing well?

Here are some tips from Kuza Biashara, on how to measure your website performance, how to improve website performance and performance testing.

Google Analytics

Google Analytics is the best tool to check your websites performance. It gives you the complete website analysis. It is the easiest tool for tracking the website performance and one can also track the location of the customers using the website. This tool helps you check the speed rate of your site; it also helps you improve the speed if it’s low. It also helps you measure the user timings, how long the user was viewing your website. By tracking the location of the customers, it can boost your sales by marketing your products in those areas.

Use Smaller Files

If the website holds files to download by the users using the site, it’s always good to have smaller files. Downloading large size files will be time taking and may disappoint the users. Try to compress the size of the files, images and other documents that can be downloaded by your users. Upload easier file formats that can be directly downloaded without having to download and open it with other softwares.

Monitor your website regularly

If your website has live chat option, one should always be there to handle the chats. It is very important that you reply to the doubts asked by your users, as this will bring you customers. If nobody attends to the questions asked, you will lose business. Apart from live chats, one needs to look after the appearance of the website, if the links posted are working or not? Don’t make your website look too flashy or too dull. It should be balanced and appealing to the eyes of your users. It should be simple to navigate and not too confusing. People with basic education should also be able to use your website.

Yahoo’s YSlow

Yahoo’s YSlow is an add on similar to Google Analytics. It is another tool used to measure website performance. This tool analyzes each web page of your site. After analyzing the web pages it suggests measures to improve the performance of the website. This way one can improve the performance of their site by using YSlow’s suggestions.

Entrepreneurial Learning

With the growing technology, it is very important that you have a website and track its performance often. Make use of the tool online to track your performance. This helps you understand where you stand. Google Analytics and Yahoo’s YSlow also provides you suggestions for improvement. A lot can happen over a website today. These were the basic tips on how to improve website performance. So do not delay and start working on performance monitoring for your website.

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