It’s official now folks. Google announced its new Google Drive service. This may not be a great news for most of the online storage companies and the cloud service players. This has been cooking for a while now and finally the giant has launched it this week. Would be interesting to see how this space, which has been dominated by the pioneers like Dropbox, is going to be get cluttered and how big boys like Google are going to gobble that one too. I always wondered why Google didn’t acquire Dropbox. Though most of you are generally very busy, try and watch this one minute video on. You get it right. Yeah, most of you who are already using Dropbox this is no different. Good news is now you are getting an additional 5GB of space for free. As small business owners this is the real application of the most hyped Cloud Services, Cloud this and Cloud that. All you need to have is a Gmailaccount and the rest is all seamlessly integrated. For those of you who have few more minutes, go ahead and read through some of these snippets on what is in it for you?

Key Highlights

Its more than a place to put your files. You will now be able to sync your documents, photos, videos, music and any other files online.

You can Collaborate with your other staff members and your customers and suppliers on these files by editing them and leaving comments.. the usual Google documents function.

You can roll back to previous versions of your documents, yup you can do that. Revision history will work automatically. Google drive keeps a track of changes.

Send to Google Drive not too sure yet about the partnerships that Google already managed to have in place, but am sure very soon they will get you an option where you can just select “send to Google Drive from any of your applications or web pages you are browsing.

Image Recognition another key feature is that Google Drive will be using image recognition technology. When you search for say “Ocean” the service will detect images and search through docs that are related to that term. Drive also integrates with Gmail. Thats the real power of this as against others like Dropbox. You can now send a link to Google Drive instead of sending an attachment. Isn’t that cool.

The service is still not officially available. To get an account, visit the site and click on Notify me button.

Entrepreneurial Learning

[sws_blockquote_endquote align=”left” quotestyle=”style02″]We were always told about ‘First mover Advantage’, hmm.. am not too sure if that’s really true in today’s context. As smaller companies it’s important to innovate and constantly look out for improvising the same and create an eco-system. The larger ones would either buy you out or partner with you. The days of working in isolation are gone. Co-opetition is the new mantra (Co-operate and Compete).[/sws_blockquote_endquote]

– Sriram Bharatam,
Founder and Chief Mentor of Kuza Biashara

Like Apple, Google has thrived by targeting mass consumers and they would now do whatever it takes to sign up smaller businesses like yours.

[sws_blue_box box_size=”610″]Foot note:
If you need further help, please contact one of the Kuza Biashara SME Coaches across 22 locations in Kenya and they would be more than happy to have a chat with you on how you can leverage Google Drive for your online storage needs over a coffee. [/sws_blue_box]

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