Once you realize the importance of getting information out of your head and on the cloud, where do you put it?In-house management systems are expensive and often not as flawless as Google. Here are the essential tools recommended for you to run your business and manage your data effectively.
It lets you store and retrieve your information from one place, with labels and automatic email filtering. Most importantly, it uses Google Search, so you’ll be able to find messages easily even if you only remember a few words or the sender’s name. It also offers instant messaging, text messaging, video chat and a phone number, making it a complete communications solution.
Google calendar makes it easy to share your calendar with other co-workers (and see theirs), syncs directly with your smartphone, and you can search through it using Google tools.
It doesn’t offer the comprehensive suite of Microsoft Office products, but again, since it is free and cloud-based, the text, spreadsheets, presentations and forms are more than useful for basic, real-time document collaboration. And more importantly, if you have employees working externally (outside of your office or in a remote location domestically/globally, they can access the documents and make changes anywhere).
A completely free service that generates detailed statistics about visitors to your website, Google Analytics is the simplest and most robust web analytics offering. Currently used by over 50% of the top 10,000 websites in the world, the analytics allow you to measure how many visitors are coming to your website, how long they’re staying there, where they are coming from, and more. There are plenty of other analytics options available but the free offering from Google does the job just fine.