Did you ever come across the phrase, ‘creative imagination’? Can you identify the characteristics of successful entrepreneurs such as Walt Disney, Thomas Edison, Steven Spielberg, J.K. Rowlingand George Lucas.who achieved success by creative imagination?
On the basis of building a business with entrepreneurial creativity, there are three types of entrepreneurs. The first category of successful entrepreneurs are those looking to improve current products, then there are those who copy somebody else’ product, build a business and compete with the original creator. The last category comprises of creative entrepreneurs.
Creative entrepreneurs are those who bring into existence, things that weren’t. These entrepreneurs are often referred to as creative individuals who use their imagination to create innovative products.
Harry Potter is a good example of creative imagination as are Mickey Mouse, beanie babies and Barbie. All inventions were brought into being by means of creative imagination.
[sws_blockquote_endquote align=”left” quotestyle=”style02″]The three great essentials to achieve anything worthwhile are: Hard work, stick-to-itiveness and common sense.[/sws_blockquote_endquote]
However, one does not have to be an inventor such as Thomas Edison, Alexander Graham Bell or Walt Disney to utilize creative imagination. Everyone has the gift but not everyone knows how to use that potential for the good of mankind.
The next step is to get curious. As an old saying goes: curiosity kills the cat. But in this case, curiosity boosts creativity. Increasing entrepreneurial creativity requires you to become inquisitive. It needs you to be curious about the workability of things and situations.
A famous philosopher once made a statement that boils down to curiosity. He said, Everyone saw the apple fall but only Isaac Newton asked why.
So, curiosity is what kickstarts entrepreneurial creativity. It’s the key that unlocks your creative imagination.
[sws_blockquote_endquote align=”left” quotestyle=”style02″]Along with creative imagination, come constant failures and disappointments. Not all your ideas are going to materialize into something useful, not all will make you smile to the bank.[/sws_blockquote_endquote]
Most of your creative ideas are going to be either turned down by investors or they won’t make a head way. So, be prepared to hear people telling to your face that you are nuts.
Thomas Edison failed 10,000 times before his light bulb became a reality. Colonel Sanders had his chicken recipe turned down several times by investors before Kentucky Fried Chicken became a reality and subsequent success story.
J K Rowling’s Harry Potter was turned down a couple of times by book publishers. But she persisted and today, she’s a billionaire. These examples will help you to understand the fact that disappointments are a part of the entrepreneurial process.
[sws_blockquote_endquote align=”left” quotestyle=”style02″]Punishing honest mistakes stifles creativity. I want people moving and shaking the earth and they are going to make mistakes.[/sws_blockquote_endquote]
Engaging in Brainstorming with Your Team
The fourth way to increase your entrepreneurial creativity is to regularly engage in brainstorming sessions with your business team. That is if you have one. Brainstorming with your team results in an inbound flow of ideas and solutions to problems.
[sws_blockquote_endquote align=”left” quotestyle=”style02″]Teams should be able to act with the same unity of purpose and focus as a well-motivated individual.[/sws_blockquote_endquote]
Importance of entrepreneurship comes with team management and engaging in brainstorming sessions with them cannot be over emphasized. The iPod and iPad were products of brainstorming as was Microsoft Windows.
General Electric’s and Apple’s innovative products were a result of creative imagination by a team with the unity of purpose. Many ideas and solutions have emerged and have been implemented after a series of brainstorming sessions.
Let’s imagine a scenario where an organisation does not have a business team. It’s understandable, but cannot prove to be a hindrance to your goal of unlocking your potential of creative imagination. If your will to increase your entrepreneurial creativity is strong, you will surely find a way.
Another approach to try if you don’t have your own business team is to find a brainstorming session and make yourself part of that session. If you can’t have your own business team, why not be part of someone else’s team? Be a “proactive learner”.
Entrepreneurship is a game where learning fast is a prerequisite to successfully playing the game. Learning is an effective way to increasing your entrepreneurial creativity. Reading to be precise opens your mind to the possibilities of life, but learning is not just about reading.
Keep an open mind
Keeping an open mind is fundamental to the process of creative imagination. Remember there are two sides to a coin? To fully utilize your creative abilities, you must be open to suggestions. Never come to a quick conclusion based on your personal assumptions. Keeping an open mind helps you give a thought to different ideologies and perspectives before drawing the final conclusion. If you must be a creative entrepreneur, then you must learn to accept and weigh other people’s stance and ideas no matter how absurd they sound. You never know, the most most absurd idea might turn out to be a winner tomorrow.
View Problems as Challenges
Are you in the habit of waving aside other people’s problems? Are you in the habit of avoiding challenges? If the answer is yes, then it’s time to change your attitude. That’s because you might be passing over a potential invention.
[sws_blockquote_endquote align=”left” quotestyle=”style02″]Opportunity is missed by most people because it is dressed in overalls and looks like work.[/sws_blockquote_endquote]
Many successful entrepreneurs took up problems that no one wanted to be associated with and turned them into an opportunity. So, whenever you are confronted with a problem, don’t avoid it. Instead, act like the ancient alchemists who tried to turn lead into gold.
Build your own Idea Box
Do you have an idea box? Probably not. Having your own idea box is key to boosting your entrepreneurial creativity. You should have a personal idea box where you dump each and every idea of your’s. Be it a sound idea or a weird one, just dump it into the box. An idea box can also be filled with creative adverts, web copies and sales letters that catch people’s fancy.
Writing a powerful sales letter or ad is never a problem if you have a box full of powerful, successful ads. Carry a pen and a note pad with you as an idea could pop any time.
Though you may not act on all ideas immediately, don’t discard them. It’s exciting going through a box filled with ideas. Building an idea box costs nothing, but it can turn out to be a life saver in future. So start working on your own idea box today.
You can never tell when you will hit upon a winning idea.
Spend quality time alone: Thinking
How many hours do you spend in a day thinking positively. Everyone thinks and fantasizes, but there is what one can call ‘critical thinking’. Critical thinking is the starting point of creative imagination.
Please note that there is a difference between critical thinking and worrying. Critical thinking solves problems while worry compounds problems.
If you must harness the power of creative imagination, you must spend quality time alone thinking positively. All great inventions and innovative solutions to people’s problems are the output of critical thinking.
Most intricate corporate problems are solved during the process of thinking in solitude. So, how does one engage their mind in critical thinking? The first step to building creative thinking capacity is to look for a quiet place where the mind can be allowed to wander without distraction.
In this quiet place of your choice, some writing and reading materials will come handy. Once you have decided on a place, choose a specific time of the day to spend time in your quiet place and make sure that your energy is high at that time.
Nobody can teach you how to think critically, but with a strong will to solve a problem and the right environment to ponder for a definite solution, you will develop your capacity to think.
Model creative individuals
Does following creative individuals boost creative imagination and increase entrepreneurial creativity? The answer is a definite yes. A simple but effective way to challenge your creativity is to draw inspiration from the masters of creativity.
Artists and painters draw inspiration from the paintings of masters, inventors study the works of other great inventors. The result of modeling creative individuals may not be instantaneous, but over time, you will sense an improvement in your creative intelligence.
Challenge conventional wisdom: Think outside the box
This is probably the most difficult avenue. Not every individual can stand criticism, let alone when it’s coming from recognized experts. We are advising you to challenge conventional wisdom. Before you do that, you must have an idea or a firm belief on your stance.
Challenging conventional wisdom is simply the ability to think outside the box. It is a painful process to go through, but the outcome may turn out to be rewarding. Has anyone challenged conventional wisdom in the past and succeeded? The answer is yes. The Wright brothers challenged conventional wisdom when they shared their idea of a flying machine. They were heavily criticized, but today, the airplane is a reality.
Thomas Edison was told by experts that the incandescent bulb was impractical but he stuck to his belief, failed 10,000 times and emerged a winner. Henry Ford had the idea of an engine with the entire eight cylinders cast in one block. The design was placed on paper but the engineers said it was an impossible mission. Henry Ford ordered them to go ahead and find a way to produce it. After almost a year of constant failure, the V-8 motor became a reality.
[sws_blockquote_endquote align=”left” quotestyle=”style02″]There is a way to do it better – find it.[/sws_blockquote_endquote]
So when next you want to think, think outside the box. Never hold back or limit your imagination. Never be afraid to step on toes. Transforming your creative imagination into reality requires guts if your belief is strong enough, you will have your way.
Choose creative friends
[sws_blockquote_endquote align=”left” quotestyle=”style02″]I have friends in overalls whose friendship I would not swap for the favor of the kings of the world.[/sws_blockquote_endquote]
So you want to be a creative entrepreneur? Well, it is possible to become one. But it comes with a price. You will have to give up most of your friends. As the old saying goes. Birds of the same feather flock together. You need to be selective of your friends. You need to seek out friends with similar mindset and passion.
Nothing kills a dream more than friends pointing their fingers at you and saying, ‘you are nuts’ or ‘that’s impossible’. You need friends who believe in possibilities, friends who can help you keep your dream alive.
A good rule of thumb when it comes to dealing with friends is this: don’t discuss dreams and ideas with dream killers, pessimists and cynics posing as friends. They will only end up discouraging you. Instead, share your dreams with valiant friends who believe ‘it can be done’.
[sws_blockquote_endquote align=”left” quotestyle=”style02″]It is better to hang out with people better than you. Pick out associates whose behavior is better than yours and you will drift in that direction. [/sws_blockquote_endquote]
Anyting we do, it is our individual knowledge, actions, ideas and efforts that will determine our success. Take business as an opprotunity which involves challenges and risk. Choose the weekest point in you and start strenghtening it. Creativity being a good source of imagination by analysing thing around us. Take new ideas from innovations and find additional opportunity and applications. this in return becomes your own innovation.